CRM software for customers and sales opportunitiesEvery customer, conversation and opportunity on one screen.
ADO ERP CRM is connected to sales, inventory, accounting and omnichannel customer care, so sales teams never re-enter data and managers always see the real pipeline.

When customers live in spreadsheets and personal phones
Lost leads
Enquiries arrive via Zalo, Facebook, the website and the hotline, but nobody consolidates them and leads go cold.
No pipeline visibility
Managers cannot see which deals are close, which are stalled, or next month’s revenue.
Staff leave, customers follow
Conversation history sits on personal phones and cannot be handed over.
Manual reporting
Figures are gathered from each person at the end of the week; channel and staff performance go unmeasured.
From the first lead to the order and after-sales care
Leads & pipeline
Capture leads from every channel, assign them, and move opportunities through stages on a Kanban board.
Quotations & orders
Create quotations from opportunities and turn them into orders that flow on to inventory and accounting.
Omnichannel conversations
AOmnichat brings Zalo, Facebook and website messages into one inbox, linked to the right customer.
VoIP call centre
Make and take calls and replay recordings from the customer record.
Meetings & reminders
Meetings, call-backs and follow-up reminders at each opportunity stage.
Sales reports
Sales by salesperson, channel and product; conversion rates and revenue forecasts.
A CRM connected to operations, not a silo
Sales
The sales team works on one shared pipeline.
- Opportunity Kanban — drag through stages and see value and probability at a glance.
- Quotations — built from opportunities with approved price lists and discounts.
- Multi-level approval — off-policy discounts go through an approval flow.

Omnichannel care
No customer slips between channels or salespeople.
- Zalo, Facebook, website — conversations in one shared inbox (AOmnichat).
- Chatbot — answers common questions outside office hours.
- VoIP call centre — calls and recordings stored on the customer record.

Reporting
Managers see real numbers without waiting for consolidation.
- Pipeline dashboard — by stage, salesperson and channel.
- Channel performance — leads and revenue by source.
- Forecast — expected revenue from deals about to close.

CRM runs in production at all three ADO ERP reference systems
- Reference systems using CRM: ANTKING, Huong Cao Nguyen, Golden Mouse
- 3/3
- Zalo, Facebook, website and VoIP on one customer profile
- Omnichannel
- Data shared with sales, inventory and accounting
- 1
Questions about ADO ERP CRM
Still have questions?
An ADO ERP consultant will walk through your business case with you — free, 1-on-1.
+84 918 38 88 11Book a consultationCan we use the CRM on its own?
Yes. Start with CRM and sales, then add inventory, accounting or HR on the same system without migrating data.
Does it connect to Zalo and Facebook?
Yes. AOmnichat brings Zalo OA, Facebook and website chat into one inbox, with each conversation linked to the customer in the CRM.
Can you migrate customers from spreadsheets or our old software?
Yes. The team cleans up and imports customers, transaction history and open opportunities.
Are there per-user licence fees?
No. There are no per-user licence fees and you fully own your data. Costs are quoted on the implementation scope after discovery.
More ADO ERP applications
Sales & Quotations
DiscoverQuotations, sales orders, price lists and discounts, product bundles, subscriptions and online sales; orders flow straight to inventory, delivery and accounting.
Inventory Management
DiscoverMulti-warehouse stock, branch transfers, lots and expiry dates, barcode counting and carrier integration; inventory data flows into sales and accounting.
POS – Point of Sale
DiscoverPOS for retail stores, pharmacies and restaurants: fast barcode checkout, in-store receipt printing, keeps selling on an unstable connection; data reaches inventory and accounting in real time.
Accounting & Finance
DiscoverAccounting on the Vietnamese chart of accounts, invoices and receivables/payables, financial reports; entries created from sales, purchasing and inventory; MISA meInvoice and Viettel S-Invoice e-invoicing.
HR & Payroll
DiscoverEmployee records, attendance, leave, contracts, recruitment and payroll under your own salary rules; payroll costs post straight to accounting.
Purchasing
DiscoverReplenishment suggestions, multi-level approval, purchase orders and receipts into stock, vendor bill matching and payables on one system.
See the CRM running on your own data
Book a 30-minute demo of the pipeline, omnichannel conversations and sales reports.

The ADO ERP delivery approach
Start from a complete system
Begin with a proven, optimized solution instead of building from a bare Odoo installation.
Fastest hand-over
The first release covers 80–90% of requirements out of the box; customization is kept to a minimum.
Keep costs within budget
ADO ERP owns delivery and product design decisions to minimize time and maximize value for you.
Go digital with ADO ERP
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